Short takes, also shared on LinkedIn.
Growth & innovation
Consulting overview
GroundReality is back, stronger, for larger global impact. From strategy to working systems: we help leadership teams turn priorities into better processes, practical AI adoption, market-ready innovation and measurable progress. Inside the overview: the next chapter, six connected capabilities, the 5D pathway, results from 18 engagements across 30+ countries, and four ways to engage.
Growth & innovation
How do you build national visibility without an advertising budget?
PotHoleRaja and GridMats never paid for media. The attention was earned: 100+ articles, national TV and news, a TEDx talk on ted.com, Hyundai’s “Be The Better Guy” campaign with Autocar India, Shark Tank India, and recognition from IISc, IITs, engineering colleges and global platforms. The playbook: make the impact visible, give people a role, treat partners as distribution, and prove before you promote.
The other side of the table
I spent years on the other side of the consulting table
Constraints decide strategy: cash, time and a few people’s attention. Integration is where deals succeed or fail. Impact has to be visible to be supported. People join when they have a role. In public systems, process is the product. Pilots persuade better than proposals.
The other side of the table
Seven lessons from running companies
Cash is the first strategy. Hire for the next stage. Decision speed beats decision perfection. Processes are how culture scales. Customers pay for outcomes. In M&A, integration is the deal. The founder has to become less necessary.
The other side of the table
What a road-safety movement teaches CSR and ESG teams
Start with a visible problem and a measurable promise. Design for participation. Impact has to pay for itself. Scarcity forces better design. Measure honestly. Volunteers and partners need structure. Partnerships are products.
The other side of the table
Working with government is slow, until you understand its logic
Understand the mandate and the calendar. Process is the product. Start with a pilot someone can point to. Share the credit. Speak the language of public value. Build relationships that survive transfers. Transparency builds trust.
AI-enabled transformation
Start with work. Then apply AI.
Four questions before any AI investment: value, workflow, data and adoption. If you can’t answer the workflow question, you don’t have an AI project. You have a demo.
A TEDx talk, Shark Tank India and 100+ articles and features, none of it paid for.